About

A note to my readers (scroll down if you are visiting on a professional basis):

So who am I? My name is Louise and I am wife to Charlie and mum to Stanley (born April 2012)  Wilfred (born January 2014) and Mabel (born September 2016).

We are a British family living in Dubai, United Arab Emirates, whilst enjoying our summers and christmases back in Kent in the UK. I’m a beauty, lifestyle, and kids journalist by trade and spend the mornings working for a number of magazines and newspapers as a freelance writer, before spending the afternoons with my children, and the evenings blogging.

I blog honestly, so that mothers all over the world realise we are all in it together.  Whether that banana was flung on your rug in the UK or thousands of miles away in the UAE, it’s still just as painful to get down on your knees and scrub it.

I hope you enjoy my blog – and if you have any questions, comments, or requests, please don’t hesitate to get in touch with me.

A note to professional contacts:

Mum of Boys went live in May 2014.

In January 2016, Mum of Boys has an average monthly readership of 75,000 unique users and 325,000 page hits, with traffic split fairly equally between the UAE and UK. I have a social media following of over 80,000 and my Klout score is 72 %

Mum of Boys won Best Parenting Blog of 2014 at the Time Out Kids Dubai Awards and was Highly Commended in 2015. In late 2015, Mum of Boys was named as Number One Mummy Blog in the Middle East by Media Source (see here). I was short-listed for the Time Out Kids Parenting Blog of the Year once again in 2016 and a finalist in Social Media Star of the Year (Parenting) in the Stylist Middle East Awards 2016.

Display advertising in the UK is with Handpicked Media. For UAE advertising, please contact me directly.

I am open to reviews, sponsored posts, affiliate schemes,  competitions and partnerships  - but only if these fit in with my editorial guidelines, so please get in touch to discuss and request my Media Kit.

Louise x

Click here to contact Louise.